six Easy Ways to Increase Engagement Upon Instagram
Instagram is a great tool for schools, nonprofits, churches and civic groups to utilize. It’s easy, and people love it because it’s all about visuals. As they say, an image is worth a thousand words.
Why should you end up being on Instagram?
Here are some statistics which should get you excited.
Over 600 energetic monthly users.
40 billion pictures have been shared on the social site.
Each day, 4. 2 billion individuals like pictures and videos upon Instagram.
28 percent of Internet users between the ages of 18 plus 29 are on the platform.
8 percent of brands use Instagram, and it’s really expected to increase to over 70 % by the end of this year.
Some reasons brands, including nonprofits, are migrating to Instagram:
You can upload as many as 10 videos or pictures into one post, which means if you grab someone’s attention with your primary image, they’ll take a few more moments to scroll through your other videos or pictures.
You can sponsor your posts or even create ads to a target audience, which usually helps you grow with the right individuals and encourages those in your audience to get involved with you.
The reality is that Instagram is an excellent tool for nonprofits as well as others to grow their base. By informing visual stories, you can raise attention for your brand and get people caring and involved in the work you do. With the creative use of hashtags, you can increase your follower base every week.
If you’re aiming to grow your followers on Instagram, here are a few helpful tips you should consider:
The best times for engagement on Instagram are on Mondays and Thursdays.
You can use up to thirty hashtags on Instagram. Use related hashtags. Some hashtags you can use consist of #philanthropy, #fundraising, #volunteer, #causes, #nonprofit, or
Make sure your videos are fun. And, if you can’t make them fun, then make sure they’re high-quality and stunning. Ask yourself when posting if the videos or images grab you.
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When they don’t, they’re not going to engage others possibly. Remember, you’re trying to capture people’s attention, and since a lot of teenagers are on the site, they’re looking for items that catch their attention.
Tag individuals in your posts. Use @mention (username) to tag your best supporters, champions, and others outside of your organization to help you raise awareness. When you tag others, it helps your post stay relevant lengthier.
Social media is all about networking. People want to see YOU. Make it a point to let your own followers get a “behind the scenes” look at the work you’re doing.
Millennials and Generation Z, many of those that are on Instagram use filters plus emojis. Make it a point to use them on Instagram. Filter your images and add emojis to your posts and videos. As people are scrolling, this helps grab their attention.